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FREE AI Prompts for Marketing & Content

Mar 08, 2026

25 engineered AI prompts for marketers and content creators. Every prompt below is copy-and-paste ready for ChatGPT, Claude, Gemini, or any LLM. They use role framing, audience targeting, and output constraints so your content sounds like a strategist wrote it — not a robot.

Covers: Content Strategy Blog & Long-Form Social Media Email Marketing SEO & Distribution

What's Inside

Most marketers paste "write me a blog post about X" into an LLM and get back 800 words of beige, interchangeable content. The prompts below are different. Each one uses a role → audience → task → constraints structure that forces the AI to think about who it's writing for, what it's trying to achieve, and what it should avoid — before it writes a single word.

1Content Strategy & Planning

Good content doesn't start with writing — it starts with a clear picture of who you're creating for, what problems they're trying to solve, and where the gaps are in what already exists. These prompts help you build that foundation before you create a single asset.

1.1 — Content Pillar & Topic Cluster Builder

StrategySEO
You are a content strategist who builds topic architectures that drive organic traffic and establish thought leadership. CONTEXT: - My company: [COMPANY NAME] — we help [TARGET AUDIENCE] achieve [KEY OUTCOME] - Industry: [INDUSTRY] - Our core expertise areas: [LIST 3-5 AREAS] - Competitors ranking well: [1-2 COMPETITOR NAMES OR URLS] TASK: Build a content pillar architecture consisting of: 1. Three content pillars — each a broad, high-volume topic we can own 1. For each pillar, generate 5 topic clusters — specific subtopics that support the pillar 1. For each cluster, suggest 3 article titles that target long-tail keywords 1. Map each pillar to a stage in the buyer journey (Awareness / Consideration / Decision) CONSTRAINTS: - Every article title must sound like something a human would actually search - No generic titles like “The Ultimate Guide to X” or “X: Everything You Need to Know” - Include estimated search intent for each title (informational / navigational / transactional) - Present the architecture as a clear hierarchy, not a flat list - Total output: 3 pillars × 5 clusters × 3 titles = 45 article ideas
Tip: Feed in your Google Search Console data or top-performing URLs for richer context. The more the AI knows about what's already working, the better its suggestions.

1.2 — Audience Persona Builder

StrategyPersona
You are a marketing researcher who builds buyer personas grounded in real behaviour, not demographics. CONTEXT: - Product/service: [WHAT YOU SELL] - Target market: [INDUSTRY / SEGMENT] - Price point: [RANGE] - Current customers tend to be: [BRIEF DESCRIPTION OF WHO BUYS FROM YOU NOW] TASK: Create 2 detailed buyer personas. For each, include: 1. A short narrative description — who they are, written as a character sketch (3-4 sentences) 1. Their top 3 goals and top 3 frustrations related to what we sell 1. Where they consume content (platforms, formats, times of day) 1. What language they use to describe their problems (exact phrases they’d type into Google or say to a colleague) 1. What would make them click on our content vs scroll past it 1. Their biggest objection to buying from us CONSTRAINTS: - No fictional names, stock photo descriptions, or demographic padding (age, income) - Focus on psychographics, behaviours, and decision-making patterns - The language section is the most important — get specific with real phrases - Each persona under 250 words

1.3 — Monthly Content Calendar Generator

PlanningCalendar
You are a content marketing manager who plans campaigns around business goals, not arbitrary posting schedules. CONTEXT: - Business: [COMPANY NAME / WHAT YOU DO] - Month: [TARGET MONTH AND YEAR] - Key business goal this month: [e.g., launch new product, drive demo requests, grow email list] - Available channels: [e.g., Blog, LinkedIn, Email newsletter, Instagram, YouTube] - Content capacity: [e.g., 2 blog posts, 8 social posts, 4 emails per month] - Industry events or dates: [ANY RELEVANT DATES — conferences, holidays, product launches] TASK: Create a 4-week content calendar that: 1. Maps every piece of content to the monthly business goal 1. Shows the content type, channel, topic/title, and strategic purpose for each piece 1. Sequences content logically — each week builds on the last 1. Includes one “anchor” content piece per week (the big effort) and supporting pieces that amplify it 1. Suggests one repurposing opportunity per week (e.g., blog → LinkedIn carousel → email) CONSTRAINTS: - Stay within the stated content capacity — no overloading the team - Every piece must have a clear CTA or next step for the reader - No filler content — if it doesn’t serve the business goal, cut it - Present as a weekly table: Week / Day / Channel / Content Title / Format / Purpose / CTA

1.4 — Competitor Content Gap Analysis

StrategyCompetitive
You are a content strategist who finds opportunities where competitors are weak and audiences are underserved. CONTEXT: - My company: [COMPANY NAME AND WHAT YOU DO] - Top 3 competitors: [COMPETITOR 1], [COMPETITOR 2], [COMPETITOR 3] - Topics they cover heavily: [LIST TOPICS BASED ON THEIR BLOG/SOCIAL] - My unique angle or expertise: [WHAT WE KNOW THAT THEY DON’T] TASK: Conduct a content gap analysis that identifies: 1. Topics they all cover but cover poorly — where quality is the opportunity 1. Topics none of them cover — whitespace we can own 1. Formats they ignore — (e.g., they all write blogs but nobody does video or interactive tools) 1. Audience segments they overlook — who’s being underserved? 1. For each gap, recommend a specific content piece with a working title and format CONSTRAINTS: - Focus on gaps where our unique angle gives us a genuine edge - Recommend no more than 10 content opportunities, ranked by potential impact - Each recommendation must include: topic, format, target keyword intent, and why we can win this - Be honest — if a gap exists but we can’t credibly fill it, say so

1.5 — Content Repurposing Machine

StrategyRepurposing
You are a content operations specialist who maximises the value of every piece of content by repurposing it across channels. CONTEXT: - Original content piece: [PASTE THE FULL TEXT OR A SUMMARY OF YOUR BEST-PERFORMING PIECE] - Original format and channel: [e.g., “2,000-word blog post on our website”] - Available channels: [e.g., LinkedIn, Twitter/X, Email newsletter, Instagram, YouTube, Podcast] - Audience: [TARGET PERSONA] TASK: Create a repurposing plan that transforms this single piece into at least 8 derivative assets: 1. For each derivative, specify: format, channel, angle (what slice of the original to use), and word/time count 1. Adapt tone and structure for each platform — a LinkedIn post is not a shortened blog post 1. Identify the single most quotable or shareable insight from the original and build at least 2 assets around it 1. Suggest a publishing sequence — what order to release these in for maximum reach CONSTRAINTS: - Each derivative must stand alone — no “read the full post at…” - Adapt the depth and format for each platform’s native behaviour - At least one visual-first asset (carousel, infographic concept, or short video script) - At least one conversational asset (poll, question prompt, or discussion starter) - Include estimated time to create each derivative (in minutes)

Want the full content strategy prompt library — with templates for each industry?

The Marketing & Content Prompt Pack includes 60+ prompts, editable variables, and workflow templates for content teams of any size.

Browse the Marketing Prompt Pack →

2Blog Posts & Long-Form Writing

These prompts don't just generate words — they generate structured arguments, clear narratives, and content that reads like it was written by someone who actually understands the topic. The key is giving the AI a clear angle, a real audience, and permission to have a point of view.

2.1 — Expert Blog Post Writer

BlogLong-Form
You are a subject matter expert and skilled content writer who produces blog posts that rank well and actually get read. CONTEXT: - Topic: [SPECIFIC TOPIC] - Target keyword: [PRIMARY KEYWORD] - Audience: [WHO IS READING THIS AND WHAT DO THEY ALREADY KNOW] - My angle/thesis: [WHAT’S YOUR POINT OF VIEW — what are you arguing or proving?] - Word count: [TARGET — e.g., 1,500 words] TASK: Write a complete blog post that: 1. Opens with a hook that creates tension or curiosity — not a definition or history lesson 1. Has a clear thesis statement within the first 150 words 1. Uses subheadings that are informative AND interesting (not just “What is X?”) 1. Includes at least one original framework, analogy, or mental model 1. Backs up claims with specific examples, data points, or case references 1. Ends with a conclusion that gives the reader something to do — not just a summary CONSTRAINTS: - No throat-clearing introductions (“In today’s fast-paced world…”) - No generic conclusions (“In conclusion, X is important because…”) - No filler paragraphs — every paragraph must advance the argument - Write at a Grade 9-10 reading level — smart but accessible - Use short paragraphs (2-4 sentences max) - Include natural keyword placement — no stuffing
Tip: The "angle/thesis" field is the most important input. "Write about content marketing" produces garbage. "Argue that most content marketing fails because teams optimise for volume over resonance" produces something worth reading.

2.2 — Listicle That Doesn't Read Like a Listicle

BlogListicle
You are a content writer who turns list-format articles into genuinely useful, opinionated resources — not lazy roundups. CONTEXT: - Topic: [e.g., “Best project management tools for small agencies”] - Audience: [WHO IS READING AND WHAT ARE THEY TRYING TO DECIDE] - Number of items: [e.g., 7-10] - My experience with this topic: [BRIEF NOTE ON YOUR CREDIBILITY — e.g., “I’ve used 6 of these tools across 3 agencies”] TASK: Write a listicle that: 1. Opens with a paragraph explaining your selection criteria — why these and not others 1. For each item, provides: a one-line verdict, who it’s best for, one genuine strength, one honest limitation, and a “use this if…” recommendation 1. Includes a comparison angle — don’t treat each item in isolation, reference how they compare to each other 1. Ends with a clear “here’s what I’d pick” recommendation based on common scenarios CONSTRAINTS: - No generic descriptions copied from product websites - Every item must have at least one critical or honest observation — no puff pieces - Entries should vary in length — spend more words on the top picks - Include a “skip this if…” line for at least 3 items - No affiliate disclaimer-style hedging throughout — be direct

2.3 — Thought Leadership Article

Long-FormThought Leadership
You are a senior industry commentator who writes thought leadership that challenges conventional thinking and earns respect from peers. CONTEXT: - Author: [NAME AND TITLE — this will be published under their byline] - Topic: [THE INDUSTRY ISSUE OR TREND YOU’RE ADDRESSING] - Contrarian take: [WHAT DO YOU BELIEVE THAT MOST PEOPLE IN YOUR INDUSTRY DISAGREE WITH?] - Supporting evidence: [2-3 DATA POINTS, ANECDOTES, OR OBSERVATIONS THAT BACK YOUR POSITION] - Target publication/channel: [e.g., LinkedIn, industry blog, Medium] TASK: Write a thought leadership article (800-1,200 words) that: 1. Opens by naming the conventional wisdom — then disagrees with it clearly 1. Presents the contrarian argument with structured reasoning, not just opinion 1. Anticipates the strongest counterargument and addresses it head-on 1. Uses the author’s specific experience or evidence as proof points 1. Closes with a forward-looking statement — what should the industry do differently? CONSTRAINTS: - The first sentence must create disagreement or surprise — no warm-up - No hedging language (“I think maybe,” “some might argue”) — be direct - No buzzwords: “paradigm shift,” “disrupt,” “thought leader,” “move the needle” - Voice should match the author — [DESCRIBE THEIR TONE: e.g., “analytical and dry” or “passionate and conversational”] - Must be genuinely arguable — if everyone would agree, it’s not thought leadership

Pro tip: The best thought leadership comes from a real contrarian opinion, not a manufactured one. Before using prompt 2.3, ask yourself: "What do I believe about my industry that would make someone at a conference panel push back?" That's your angle.

2.4 — Case Study / Customer Story

BlogCase Study
You are a B2B content writer who turns customer success stories into compelling narratives — not dry testimonials. CONTEXT: - Customer: [COMPANY NAME, INDUSTRY, SIZE] - Their challenge: [WHAT PROBLEM WERE THEY FACING BEFORE US] - Our solution: [WHAT WE DID — be specific about products/services used] - Results: [QUANTIFIABLE OUTCOMES — numbers, percentages, timelines] - Quote from customer: [A REAL QUOTE OR PARAPHRASE IF AVAILABLE] TASK: Write a case study (600-900 words) structured as a narrative, not a template: 1. Open with the moment of tension — the problem at its worst 1. Introduce the customer as a character the reader can identify with 1. Show the decision-making process — why us, what alternatives they considered 1. Describe the implementation in human terms — not a feature walkthrough 1. Reveal the results with specific numbers and what they meant for the business 1. Close with what’s next — how the relationship is evolving CONSTRAINTS: - Story arc, not template: avoid the “Challenge / Solution / Results” format headers - Lead with the customer’s story, not our product - Results must be specific — “increased revenue” is not acceptable, “grew pipeline 3.2x in 90 days” is - If the customer quote is available, place it at the highest-impact moment - Include one detail that makes this feel real and human — an anecdote, a surprise, a lesson learned

2.5 — Content Brief for a Writer

BriefingManagement
You are a content marketing manager who writes detailed briefs that any skilled writer can execute without a follow-up meeting. CONTEXT: - Article topic: [TOPIC] - Target keyword: [PRIMARY KEYWORD] - Target audience: [WHO + WHAT THEY ALREADY KNOW] - Business goal: [WHAT THIS PIECE SHOULD ACHIEVE — traffic, leads, authority?] - Competitors ranking for this keyword: [1-3 URLs] TASK: Create a comprehensive content brief that includes: 1. Working title (2-3 options) 1. Target word count and format 1. Thesis statement — the single argument this piece makes 1. Detailed outline with subheadings and 2-3 bullet points per section describing what to cover 1. Angle — what makes our take different from what’s already ranking 1. Mandatory inclusions — specific data points, examples, or references to include 1. Tone and voice guidelines for this specific piece 1. Internal and external linking opportunities 1. CTA and conversion goal 1. What NOT to do — common mistakes or angles to avoid CONSTRAINTS: - The brief must be detailed enough that a freelance writer can produce a first draft without asking questions - The outline should be prescriptive on structure but leave room for the writer’s voice - Include at least 2 “must-mention” examples or proof points - Specify what’s already been published on this topic by us (if anything) to avoid overlap

Managing a content team? The full pack includes brief templates, editorial workflows, and batch prompts.

Built for content managers who need consistent quality at scale — not one-off blog posts.

See All Prompt Packs →

3Social Media Content

Social content fails when it's written for the brand instead of the platform. These prompts force the AI to write natively for each channel — matching the format, rhythm, and expectations of the audience that lives there.

3.1 — LinkedIn Post Generator (Personal Brand)

LinkedInPersonal Brand
You are a LinkedIn content strategist who writes posts that drive engagement without resorting to cringe tactics. CONTEXT: - Author: [NAME, TITLE, INDUSTRY] - Post topic: [WHAT YOU WANT TO TALK ABOUT] - Key insight or lesson: [THE ONE THING YOU WANT THE READER TO TAKE AWAY] - Author’s voice: [e.g., “direct and slightly irreverent” or “thoughtful and analytical”] TASK: Write 3 variations of a LinkedIn post, each using a different hook format: 1. Story-led: Open with a specific moment or anecdote, build to the insight 1. Contrarian: Open with a bold, disagreeable statement, then back it up 1. Tactical: Open with a promise of practical value, deliver it in a structured way For each variation: - First line must stop the scroll — this is the only line visible before “see more” - Body must be scannable — short lines, white space, no walls of text - End with a genuine question or opinion-prompt, not “agree? 👇” CONSTRAINTS: - Under 1,300 characters each (LinkedIn sweet spot) - No hashtag spam — max 3 relevant hashtags, placed at the end - No emojis as bullet points - No “I’m humbled to announce” or “I’m thrilled to share” — ever - Must sound like the author actually wrote it on their phone, not a marketing team

3.2 — Twitter/X Thread Builder

Twitter/XThread
You are a Twitter/X content creator who writes threads that get bookmarked and shared — not just liked. CONTEXT: - Topic: [THE SUBJECT OF THE THREAD] - Target audience: [WHO FOLLOWS YOU AND WHY THEY CARE] - Key takeaway: [WHAT SHOULD SOMEONE KNOW AFTER READING ALL TWEETS] - Source material: [PASTE KEY POINTS, DATA, OR AN ARTICLE SUMMARY TO DRAW FROM] TASK: Write a thread of 8-12 tweets that: 1. Tweet 1: Hook — a bold claim, surprising stat, or question that demands a click 1. Tweets 2-10: Build the argument — each tweet delivers one complete idea 1. Final tweet: Summary + CTA (follow, bookmark, reply) For each tweet: - Must stand alone — if someone screenshots a single tweet, it should still make sense - Use line breaks within tweets for readability - Number each tweet (1/, 2/, etc.) CONSTRAINTS: - Each tweet under 280 characters - No “THREAD 🧵” as the hook — the content IS the hook - No “RT if you agree” or engagement bait - At least 2 tweets should contain a specific example, number, or proof point - The thread should teach something concrete, not just share opinions

3.3 — Instagram Carousel Script

InstagramCarousel
You are a social media designer who scripts Instagram carousels that educate, engage, and get saved. CONTEXT: - Topic: [WHAT THE CAROUSEL TEACHES OR EXPLAINS] - Audience: [WHO’S SEEING THIS IN THEIR FEED] - Brand tone: [e.g., “minimal and professional” or “bold and playful”] - Number of slides: [8-10] TASK: Script the text for each slide in the carousel: 1. Slide 1 (Cover): A headline that creates curiosity or promises value — this is the thumb-stopper 1. Slides 2-8: One idea per slide, building a logical sequence 1. Second-to-last slide: Summary or key takeaway 1. Final slide: CTA (save, share, follow, link in bio) For each slide, provide: - Headline text (large, 6-10 words max) - Supporting text (small, 1-2 sentences max) - Design note (what visual element or layout to use) CONSTRAINTS: - Slide text must be readable in 3 seconds per slide - No slide should have more than 30 words total - The sequence must work as a story — not a random collection of tips - CTA slide must feel natural, not desperate - Include a caption draft (under 150 words) with relevant hashtags (max 10) Also write the caption copy to post alongside the carousel.

3.4 — Short-Form Video Script (Reels / TikTok / Shorts)

VideoShort-Form
You are a short-form video strategist who creates scripts that hook viewers in the first second and keep them watching. CONTEXT: - Platform: [Reels / TikTok / YouTube Shorts] - Topic: [WHAT THE VIDEO IS ABOUT] - Target audience: [WHO’S WATCHING] - Video length: [30 / 60 / 90 seconds] - Speaker style: [e.g., “talking head to camera” or “voiceover with B-roll”] TASK: Write a complete video script with: 1. Hook (first 1-3 seconds): The line that stops the scroll — spoken and on-screen text version 1. Setup (next 5 seconds): Why the viewer should care 1. Body (main content): The insight, tip, or story — paced for the chosen video length 1. Punchline or payoff: The “aha” moment 1. CTA: What to do next (follow, comment, save) Include: - On-screen text callouts (what text appears on screen at key moments) - Suggested B-roll or visual cuts if applicable - Estimated timestamp for each section CONSTRAINTS: - The hook must work WITHOUT audio (many people browse on mute) - Script must be speakable — read it aloud in the target time - No “Hey guys, welcome back” or any variation of a YouTube-style intro - Keep language punchy — short sentences, active voice, conversational - One idea per video — no cramming

Pro tip: For prompts 3.1-3.4, paste in your 3 best-performing posts as examples before the TASK section. Adding a line like "Here are posts that performed well for me — match this voice and energy level" dramatically improves output quality.

4Email Marketing & Newsletters

Email is the only marketing channel you actually own — and it's still the highest-ROI channel for most businesses. These prompts cover everything from welcome sequences to newsletters to promotional campaigns, with a focus on writing that gets opened, read, and clicked.

4.1 — Welcome Email Sequence

EmailOnboarding
You are an email marketing strategist who designs welcome sequences that turn subscribers into engaged fans — and eventually customers. CONTEXT: - Business: [COMPANY NAME AND WHAT YOU DO] - What triggered the signup: [e.g., downloaded a lead magnet, signed up for newsletter, created a free account] - Lead magnet or offer: [WHAT THEY GOT IN EXCHANGE FOR THEIR EMAIL] - Primary conversion goal: [WHAT YOU WANT THEM TO DO AFTER THE SEQUENCE — buy, book a demo, upgrade] - Brand voice: [e.g., “warm and witty” or “professional and data-driven”] TASK: Write a 5-email welcome sequence, sent over 10 days: 1. Email 1 (Day 0): Deliver the promise — give them what they signed up for + set expectations 1. Email 2 (Day 2): Share your best content — link to your most valuable resource 1. Email 3 (Day 4): Build credibility — a short story, case study, or proof point 1. Email 4 (Day 7): Address the elephant in the room — handle the #1 objection to your paid offering 1. Email 5 (Day 10): Soft sell — present the offer as the natural next step For each email, provide: subject line, preview text, full body copy, and CTA button text. CONSTRAINTS: - Each email under 200 words (body copy) - Subject lines under 50 characters — no clickbait, no ALL CAPS - Every email must deliver standalone value — even if they never buy - No “Hey [FIRST NAME]!” as the opening of every email — vary your openers - CTA must be a single, clear action — no multiple links competing for clicks

4.2 — Newsletter Issue Writer

NewsletterWeekly
You are a newsletter writer who makes subscribers look forward to your emails — not archive them unread. CONTEXT: - Newsletter name: [NAME] - Audience: [WHO READS IT AND WHY] - This issue’s theme: [TOPIC OR ANGLE FOR THIS WEEK] - Key stories or insights to include: [PASTE 2-4 BULLET POINTS OF RAW MATERIAL — links, stats, observations] - Newsletter format: [e.g., “one main essay + 3 quick links” or “curated roundup with commentary”] - Voice: [e.g., “like a smart friend who reads everything so you don’t have to”] TASK: Write a complete newsletter issue including: 1. Subject line (3 options — one curiosity-driven, one value-driven, one personality-driven) 1. Preview text that complements (not repeats) the subject line 1. Opening line — sets the tone for the issue 1. Main body — written in the specified format with the provided raw material 1. Closing — a personal sign-off that builds relationship CONSTRAINTS: - Total reading time: under 4 minutes - Write with a consistent voice — the reader should feel like they know the author - Every external link must have a one-sentence “why this matters” context - No “This week in [topic]” as the opening — find something more interesting - At least one moment of personality — a joke, an opinion, a tangent — that makes this feel human

4.3 — Promotional / Launch Email

EmailPromo
You are a direct-response email copywriter who drives clicks without sounding like a used car salesperson. CONTEXT: - Product/offer: [WHAT YOU’RE PROMOTING] - Price: [PRICE OR DISCOUNT DETAILS] - Audience: [WHO’S RECEIVING THIS — cold list, warm leads, existing customers?] - Urgency: [IS THERE A DEADLINE, LIMITED QUANTITY, OR BONUS?] - Biggest benefit: [THE #1 OUTCOME THE BUYER GETS] - Biggest objection: [THE #1 REASON THEY WON’T BUY] TASK: Write 2 versions of a promotional email: Version A — Problem-first: Lead with the pain, position the product as the solution Version B — Outcome-first: Lead with the transformation, work backward to the product For each version, provide: subject line, preview text, full body, and CTA button text. CONSTRAINTS: - Each version under 250 words - The CTA must appear within the first screen (no scrolling to find the offer) - Address the objection naturally within the body — don’t ignore it - If there’s urgency, state it once clearly — don’t repeat it 5 times - No fake urgency — if the deadline isn’t real, don’t manufacture one - Subject line A/B test: provide 2 options per version (4 total)

5SEO & Content Distribution

Creating content is half the job — making sure the right people find it is the other half. These prompts help you optimise for search, plan distribution, and extract maximum reach from every piece you publish.

5.1 — SEO Meta & On-Page Optimisation

SEOOn-Page
You are an SEO specialist who optimises content for search without sacrificing readability. CONTEXT: - Article: [PASTE THE ARTICLE OR A SUMMARY] - Primary keyword: [MAIN KEYWORD] - Secondary keywords: [2-3 RELATED KEYWORDS] - Target URL slug: [SUGGESTED URL] - Current page title: [IF UPDATING AN EXISTING PAGE] TASK: Provide a complete on-page SEO optimisation package: 1. Meta title (under 60 characters) — include the primary keyword naturally 1. Meta description (under 155 characters) — compelling, includes keyword, has a reason to click 1. URL slug recommendation 1. H1 recommendation (can differ from meta title) 1. Suggested H2s and H3s that incorporate secondary keywords naturally 1. Internal linking suggestions — 3-5 pages on [YOUR SITE] that should link to/from this article 1. Schema markup recommendation (FAQ, HowTo, Article — which fits best?) 1. First-paragraph optimisation — rewrite the intro to include the primary keyword within the first 100 words without making it awkward CONSTRAINTS: - No keyword stuffing — every inclusion must read naturally - Meta description must be a genuine pitch to click, not a keyword dump - H2s must make sense as section headers, not just keyword containers - Focus on search intent — what is the person actually looking for when they type this keyword?

5.2 — Content Distribution Plan

DistributionAmplification
You are a growth marketer who ensures no good content dies in obscurity. CONTEXT: - Content piece: [TITLE AND BRIEF DESCRIPTION] - Content URL: [WHERE IT LIVES] - Primary goal: [TRAFFIC / LEADS / BRAND AWARENESS / BACKLINKS] - Available channels: [LIST ALL — email list, social accounts, communities, partnerships, paid budget] - Audience size per channel: [ROUGH NUMBERS IF KNOWN] - Budget for paid amplification: [$ AMOUNT OR “NONE”] TASK: Create a 14-day distribution plan covering: 1. Launch day activities (first 24 hours) — what to post, where, in what order 1. Week 1 organic plays — social posts, community sharing, email, outreach 1. Week 2 amplification — paid boost recommendations, syndication, partnership plays 1. Ongoing / evergreen — how to keep this content working after the initial push For each activity, specify: channel, action, timing, and expected impact (high/medium/low). CONSTRAINTS: - Prioritise high-impact, low-effort activities first - Each social post must be natively written for its platform — no cross-posting the same text - If paid budget is available, recommend the single highest-ROI spend - Include at least one outreach play (e.g., email someone mentioned in the article, pitch a newsletter) - Be realistic about expected reach — no inflated promises

5.3 — FAQ & People Also Ask Generator

SEOFAQ
You are an SEO content specialist who generates FAQ sections designed to capture featured snippets and "People Also Ask" boxes. CONTEXT: - Primary topic: [TOPIC OF THE PAGE] - Target keyword: [MAIN KEYWORD] - Audience: [WHO’S SEARCHING FOR THIS] - Page type: [Blog post / Product page / Landing page / Service page] TASK: Generate 10 FAQ questions and answers optimised for search: 1. Each question should mirror how a real person would phrase a Google search 1. Each answer should be 40-60 words — the ideal length for featured snippet capture 1. Organise questions from basic to advanced 1. Include at least 2 questions that contain the target keyword naturally 1. Include at least 2 “People Also Ask” style questions (related but slightly tangential) 1. Provide the FAQ in both plain text and FAQ Schema markup (JSON-LD) ready to paste into the page CONSTRAINTS: - Questions must sound conversational, not robotic (“How do I…” not “What is the process of…”) - Answers must be direct — start with the answer, then add context - No filler answers — every word must be necessary - Answers should be self-contained — no “as mentioned above” - Include a mix of “what,” “how,” “why,” “when,” and “can I” question types

This is post #2 in our weekly prompt database series.

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Making These Prompts Work Harder

There's a pattern in every prompt above: the constraints section does most of the heavy lifting. Telling an AI what NOT to do is often more powerful than telling it what to do. "No filler paragraphs," "no buzzwords," "no clickbait" — these negative constraints eliminate the generic, brand-safe, beige output that makes most AI content indistinguishable from everything else on the internet.

The second lever is the audience field. "Write a blog post about content marketing" will always produce worse output than "Write a blog post about content marketing for a Head of Marketing at a 50-person B2B SaaS company who's been told to double organic traffic with the same team." The more specific the audience, the more specific the output — and specificity is what makes content resonate.

These prompts work across ChatGPT, Claude, Gemini, and any other major LLM. The structural quality comes from the prompt engineering itself, not the model. That said, if you find a model that handles your brand voice better than others, stick with it for consistency — especially across a weekly publishing cadence where tone matters as much as substance.

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