Brand Voice Builder
Cost-of-living pricing. Our prices are set for the US, the UK and Western Europe. If that is a lot where you live, tell us your country and we send you a code for a fair local price within one working day. Ask for your local price
14-day refund. If it does not perform as described, email us with what you asked it to do and what it returned, and we will refund you. Read the full policy
A brand voice builder you upload to Claude, ChatGPT or Gemini, ready to use straight away.
Paste three pieces of writing you like and answer four short questions. It measures how they are written, builds a voice guide you keep, then rewrites or scores any text in that voice without changing a single fact.
What you are buying
- A ten-section voice guide built from measured samples, not adjectives
- Traits with a limit, a do line, a don't line and a quote from your own writing
- Tone rules for each channel you use, and for bad news, apologies and launches
- Eight knowledge files, a skill and instructions you upload once
- An app, a login or a subscription. You pay once.
- A copycat. It will not imitate another brand's voice, lines or slogans.
- A review or claim writer. It adds no reviews, awards, numbers or deadlines.
- A logo or colour guide. It covers words only.
Your AI today, and with this
Our brand voice is: Friendly: we're approachable and warm. Professional: we're knowledgeable and trustworthy. Innovative: we're passionate about doing things differently. Tone: conversational yet authoritative.
Adjectives any business could print, with no examples, no limits and nothing taken from your own writing.
Trait: Straight We are: plain about how the bread is made and what that means, downsides included. We are not: blunt, cold or telling people off. Do: Our bread goes stale faster than supermarket bread, so freeze it sliced and toast it from frozen. Don't: Our loaves are lovingly made to give you an unforgettable bread experience. From your samples: S1 "That means our bread goes stale faster than supermarket bread, and we think that's fair."
A trait a writer can act on: a limit, two example lines and a quote from the business's own writing. An invented example from the pack.
What you can ask it
| Build my voice guide | Ten sections, from traits to house style |
| Rewrite this in our voice | Every fact kept, with word counts |
| Check this draft | A score out of 10 and the fixed text |
| Read these samples | Ten measured dials with quotes |
| Give me word lists | Use, never, avoid and swaps |
| Add a channel | A new guide version |
How you use it
- Open the folder for your AI: Claude, ChatGPT, Gemini, or Universal for Grok, Copilot and anything else.
- Follow the one-page install guide in that folder. Paste the instructions, upload the files.
- Type "Build my brand voice guide", answer its questions once, and start asking.
What arrives
A zip file, straight after you pay. Inside:
- A start-here PDF that tells you which folder to use.
- Ready-to-upload folders for Claude, ChatGPT and Gemini, each with its own install guide.
- A skill file for Claude and ChatGPT that makes it check its own work before you see it.
- One all-in-one text file for Grok, Microsoft Copilot or any other AI.
Good to know
- It never imitates a real brand. Tell it what you like about a brand's writing and it builds that from your own samples.
- Rewrites keep every fact, price and date. Legal and allergen text is left word for word.
- It cannot open links. Paste the text of your pages, emails or posts.
- Need a landing page written in your new voice? The Landing Page Copywriter pack pairs well.
- 14 days to get your money back if it does not do what this page says.